• site wide sale!!! shop up to 70% off select items
  • site wide sale!!! shop up to 70% off select items
  • site wide sale!!! shop up to 70% off select items
  • site wide sale!!! shop up to 70% off select items
  • site wide sale!!! shop up to 70% off select items
  • site wide sale!!! shop up to 70% off select items
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  • Sale Hover Image
    On SaleOn TourColorSemi-PermStreaks & Strands

    Streaks & Strands – All Access (Dusty Rose)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale Hover Image
    On SaleOn TourColorSemi-PermStreaks & Strands

    Streaks & Strands – Biz (Neon Orange)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale Hover Image
    On SaleOn TourColorSemi-PermStreaks & Strands

    Streaks & Strands – Encore (Neon Coral)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale Hover Image
    On SaleOn TourColorSemi-PermStreaks & Strands

    Streaks & Strands – Front Row (Electric Purple)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale Hover Image
    On SaleOn TourColorSemi-PermStreaks & Strands

    Streaks & Strands – On The List (Bubblegum Pink)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale Hover Image
    On SaleOn TourColorSemi-PermStreaks & Strands

    Streaks & Strands – Stage Dive (Denim Blue)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S Blue Ruin - Box - Front Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Blue Ruin (Blue)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S Ex-Girl - Box Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Ex-Girl (Pink)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale SS GLOW ON Box Front Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Glow On (Highlighter Yellow)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S Kowabunga - Box Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Kowabunga (Green)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S Narwhal - Box Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Narwhal (Teal)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S PPL Eater - Box Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – PPL Eater (Purple)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S Riot - Box Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Riot (Orange)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale S&S Rock Lobster - Box Hover Image
    On SaleColorSemi-PermStreaks & StrandsOG Colors

    Streaks & Strands – Rock Lobster (Red)

    $7.50 or $6.38 / month
    Add to Cart
  • Sale Hover Image
    On SaleColorLightening

    Streaks & Strands Lightening Kit

    $7.50 or $6.38 / month
    Add to Cart
  • Sale I'M BORED - Add to Cart - Front Hover Image

    For Blondes

    On SaleColorSemi-TemporaryI'm Bored

    I’M BORED – Add To Cart (Periwinkle)

    $7.20 or $6.12 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Blue

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Champagne

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Chocolate

    $13.50 or $11.48 / month
    Add to Cart
  • Sale DYEposit - Copper - Front Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Copper

    $13.50 or $11.48 / month
    Add to Cart
  • Sale DYEposit - Green - Front Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Green

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Pink

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Platinum

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Purple

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Red

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    DYEpositOn SaleMaintenanceColorSemi-Temporary

    DYEposit – Silver

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    On SaleColorSemi-PermDarker Daze

    All In This Together (Burgundy)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    On SaleColorSemi-PermDarker Daze

    Dream Big (Navy)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Metal Heads - Du Hast Hover Image
    On SaleColorSemi-PermMETALHEADS

    Du Hast (Rose Gold)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    On SaleColorSemi-PermDarker Daze

    Live Laugh Love (Magenta)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image
    On SaleColorSemi-PermDarker Daze

    Make It Happen (Eggplant)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Microfiber Hair Towel - Styled Hover Image
    On SaleMerch

    Microfiber Hair Towel

    $11.25
    Add to Cart
  • Sale Lighter Daze Scarf Hanging Hover Image
    On SaleMerch

    Lighter Daze Scarf

    $11.25
    Add to Cart
  • Sale Hover Image
    On SaleColorSemi-PermDarker Daze

    Move Mountains (Dark Teal)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm - Metal Heads - Toxicity - Copper - Box Hover Image
    On SaleColorSemi-PermMETALHEADS

    Toxicity (Copper)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Metal Heads - Killswitch - Box - Product Hover Image
    On SaleColorSemi-PermMETALHEADS

    Killswitch (Gunmetal Gray)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image

    For Blondes

    On SaleColorSemi-TemporaryI'm Bored

    I’M BORED – Swipe Left (Gray)

    $7.20 or $6.12 / month
    Add to Cart
  • Sale Semi Perm - Metal Heads - KO - Gold - Box Hover Image
    On SaleColorSemi-PermMETALHEADS

    KO (Gold)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hover Image

    For Blondes

    On SaleColorSemi-TemporaryI'm Bored

    I’M BORED – Text UR Ex (Rose Gold)

    $7.20 or $6.12 / month
    Add to Cart
  • Sale I'M BORED - Binge Watch - Front Hover Image

    For Brunettes

    On SaleColorSemi-TemporaryI'm Bored

    I’M BORED – Binge Watch (Cherry Cola)

    $7.20 or $6.12 / month
    Add to Cart
  • Sale Semi Perm - Metal Heads - Gravedigger - Silver - Box Hover Image
    On SaleColorSemi-PermMETALHEADS

    Gravedigger (Silver)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale I'M BORED - Thirst Trap - Front Hover Image

    For Brunettes

    ColorSemi-TemporaryI'm Bored

    I’M BORED – Thirst Trap (Eggplant)

    $7.20 or $3.57 / month
    Add to Cart
  • Sale Care - Color Kind - Pre Wash - Bottle Hover Image
    On SaleHair CareColor Kind

    Pre Wash (Scalp Scrub)

    $22.50 or $19.13 / month
    Add to Cart
  • Sale Care - Color Kind - Wash - Bottle Hover Image
    On SaleHair CareColor Kind

    Wash (Shampoo)

    $19.50
    Add to Cart
  • Sale Care - Color Kind - Rinse - Bottle Hover Image
    On SaleHair CareColor Kind

    Rinse (Conditioner)

    $19.50
    Add to Cart
  • Sale Care - Color Kind - Prime - Bottle Hover Image
    On SaleHair CareColor Kind

    Prime (Hair Primer)

    $21.00 or $17.85 / month
    Add to Cart
  • Sale Biodegradable Tool Kit - Box Hover Image
    On SaleColorSemi-PermTools & Accessories

    Biodegradable Tool Kit

    $12.00 or $10.20 / month
    Add to Cart
  • Sale GDY Lightening Kit - Lightener - Box Hover Image
    On SaleColorLightening

    GDY Hair Lightening Kit

    $12.00 or $10.20 / month
    Add to Cart
  • Sale Semi Perm Peach Fuzz Lighter Daze - Pastel Orange - Box Hover Image
    On SaleColorSemi-PermLighter Daze

    Peach Fuzz (Pastel Orange)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Pink Puff Lighter Daze - Light Pink - Box Hover Image
    On SaleColorSemi-PermLighter Daze

    Pink Puff (Pastel Pink)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm - Lighter Daze - Sky High - Light Blue - Box Hover Image
    On SaleColorSemi-PermLighter Daze

    Sky High (Pastel Blue)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Stoned Pony Lighter Daze - Pastel Purple - Box Hover Image
    On SaleColorSemi-PermLighter Daze

    Stoned Pony (Pastel Purple)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Wondermint Lighter Daze - Mint Green - Box Hover Image
    On SaleColorSemi-PermLighter Daze

    Wondermint (Pastel Green)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Steal My Sunshine - Yellow - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Steal My Sunshine (Yellow)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Blue Ruin - Blue - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Blue Ruin (Blue)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Ex Girl - Pink - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Ex-Girl (Pink)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Kowabunga - Green - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Kowabunga (Green)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Narwhal - Teal - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Narwhal (Teal)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm PPL Eater - Purple - Box Hover Image
    On SaleColorSemi-PermOG Colors

    PPL Eater (Purple)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Riot - Orange - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Riot (Orange)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Rock Lobster - Red - Box Hover Image
    On SaleColorSemi-PermOG Colors

    Rock Lobster (Red)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm None More Black - Black Additive - Box Hover Image
    On SaleColorAdditives

    None More Black (Black Additive)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Semi Perm Fader - Additive - Box Hover Image
    On SaleColorAdditives

    Fader (Color Diffuser)

    $13.50 or $11.48 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - Steal My Sunshine - Jar Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – Steal My Sunshine (Yellow)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – Blue Ruin (Blue)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - Kowabunga - Green - Jar Hover Image
    On SaleTemporary Hair MakeupPoser Paste

    Poser Paste – Kowabunga (Green)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - Narwhal - Jar Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – Narwhal (Teal)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - PPL Eater - Purple - Jar Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – PPL Eater (Purple)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - Rock Lobster - Red - Jar Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – Rock Lobster (Red)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - Ex-Girl - Pink - Jar Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – Ex-Girl (Pink)

    $5.40 or $4.59 / month
    Add to Cart
  • Sale Hair Makeup - Poser Paste - Riot - Jar Hover Image
    On SaleColorTemporary Hair MakeupPoser Paste

    Poser Paste – Riot (Orange)

    $5.40 or $4.59 / month
    Add to Cart
  • Merch - Darker Daze - Candle - Product Hover Image
    Merch

    Darker Daze Candle

    $28.00
    Add to Cart
  • Sale Merch - Darker Daze - Post Card Pack - Product Hover Image
    On SaleMerch

    Darker Daze Postcard Pack (Set of 5)

    $6.00
    Add to Cart
  • Merch - GDY - Candle - Product Hover Image
    Merch

    GDY Candle

    $28.00
    Add to Cart
  • Sale Merch-GDY-Pop-Socket-Product Hover Image
    On SaleMerch

    GDY Pop Socket

    $7.50
    Add to Cart
  • Sale Merch - Im Bored - Bucket Hat - Product Hover Image
    On SaleMerchMisc.

    I’m Bored Bucket Hat

    $11.25
    Add to Cart
  • Merch - Metal Heads - Candle - Product Hover Image
    Merch

    METALHEADS Candle

    $28.00
    Add to Cart
  • Sale Merch - Metal Heads - Poster Pack - Products Hover Image
    On SaleMerch

    METALHEADS Poster Pack

    $10.80
    Add to Cart
  • Merch - GDY Digital Gift Card - Styled Hover Image
    Misc.Gift Cards

    Digital Gift Cards

    $10.00$100.00
    Add to Cart
  • Merch - Darker Daze - Sweatshirt - Product Hover Image
    On SaleMerch

    Darker Daze Sweatshirt

    $22.50
    Add to Cart
  • Awsten - 3 Color Hover Image
    Collabs

    GDY X Awsten Knight Collection – 3-Color

    $99.00
    Add to Cart
  • Awsten - Red Hair Hover Image
    Collabs

    GDY X Awsten Knight Collection – Red

    $59.00
    Add to Cart
  • Merch - Metal Heads - Hoodie - Product Hover Image
    On SaleMerch

    METALHEADS Hoodie

    $30.00
    Add to Cart

fan Favorites

DYEposit – Copper

DYEposit – Copper

$13.50 or $11.48 / month
Add to Bag
Streaks & Strands – Ex-Girl (Pink)

Streaks & Strands – Ex-Girl (Pink)

$7.50 or $6.38 / month
Add to Bag
Riot (Orange)

Riot (Orange)

$13.50 or $11.48 / month
Add to Bag
Toxicity (Copper)

Toxicity (Copper)

$13.50 or $11.48 / month
Add to Bag
GDY Hair Lightening Kit

GDY Hair Lightening Kit

$12.00 or $10.20 / month
Add to Bag
Woman with Green Hair next to Woman with Orange Hair

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